Paid Search + AI: New Updates Transforming Campaigns
Major players across the advertising landscape are rapidly implementing cutting-edge AI technologies across their platforms.… [Read More]
Search in the Age of AI
AI, digital advertising, paid search, search engine advertising
How Marketers are Pivoting with the Rise of LLM Search Large Language Models (LLMs) like ChatGPT or Microsoft Copilot provide a very… [Read More]
Media Trend Tracking:
10 Things to Watch
2023 Trends, AI, Audio, Chatbots, ChatGPT, digital out of home, media buying, media planning, out of home, paid search, programmatic, retail marketing, social media, sports marketing, VR
Read on for 10 quick-hit recaps of what’s buzzing across the marketing industry as we move further into the year. 1.… [Read More]
The 2023 Media Landscape
2023, Audio, media buying, media planning, out of home, paid search, programmatic, retail marketing, social media, sports marketing
Capabilities, Platform Updates, and Key Considerations Media planning for 2023 is well underway. As the landscape continues to evolve,… [Read More]