Report: Dads are a major target often overlooked by marketers.
Parenting has evolved. So should marketing. If you don’t have dads in the mix, you’re leaving sales on the table. In… [Read More]
KSM Named a
2021 AdExchanger Programmatic Power Player
Kelly Scott Madison is proud to announce it is one of a select group of agencies and tech providers on AdExchanger’s 2021… [Read More]
Quick Take: Google Delays the Death of Cookies
Google has announced it will not be phasing out third-party cookies until 2023. This news might bring a sense of relief to many, but… [Read More]
Kelly Scott Madison
Re-Certified Against
Fraud by TAG
We take digital ad fraud seriously. Which is why we’re proud to once again receive the Certified Against Fraud seal from TAG.… [Read More]
Texas Children’s Hospital Names Kelly Scott Madison as Media AOR
Kelly Scott Madison Wins Media Agency of Record Duties for Texas Children’s Hospital The partnership will focus on accelerating… [Read More]
Quick Take: Google Snubs Universal IDs
Some thoughts from our head of Analytics & Insights, Henry Webster, on Google’s latest… [Read More]
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