TikTok’s Possible Futures
On April 24, 2024, The U.S. Government passed a bill (the Protecting Americans from Foreign Adversary Controlled Applications Act)… [Read More]
Media Minutes: Facebook’s Audience Targeting Update
audience targeting, digital advertising, facebook, quick take
Three things to know about Facebook’s Audience Targeting Update Get the lowdown in our two-minute video, or read the transcript… [Read More]
The New “Social” Scene
facebook, influencer marketing, instagram, snapchat, tiktok, twitter
Which social media platforms and tactics stand to gain the most ground in a post-COVID landscape? As the world moves through… [Read More]
Quick Take: Instagram to Test Hiding “Likes” in U.S.
Instagram is planning to test hiding “like” counts in the U.S. in an effort to make the platform a more safe and healthy place to… [Read More]
Quick Take: The Launch of Facebook News
Facebook recently announced that Facebook News, a tab dedicated to top news stories from major publishers, is releasing to a select… [Read More]
The Latest on Facebook’s New Privacy Tool
Essentially, this update increases the importance of first-party data development, collection, and accuracy. It’s no secret: free… [Read More]