Cynopsis: Upfront Insights
KSM In the News May 16, 2025 – KSM’s Mel Greve was quoted in an article from Cynopsis featuring industry perspectives on… [Read More]
Ad Age: 17 hot take predictions for the TV upfronts
KSM In the News May 7, 2025 – KSM’s Sy Chaba and Kay Wesolowski were featured in an Ad Age article covering industry… [Read More]
Ad Age: 7 live sports predictions for the TV upfronts
KSM In the News APRIL 24, 2025 – KSM’s Sy Chaba was featured in an Ad Age article, covering his predictions for the 2025… [Read More]
AI: Implementation Considerations for Marketers
Digital transformation is more than just a buzzword; adopting artificial intelligence (AI) in marketing strategies has become a… [Read More]
5 Takeaways from the EPIC People Conference
As marketers, we put humans at the center of everything we do. Understanding people, what drives their actions, and how they connect… [Read More]
Takeaways from the Digiday Media Buying Summit
digital advertising, media buying, media planning, out of home
At the latest Digiday Media Buying Summit, industry experts gathered to discuss the state of media buying, advancements in tech,… [Read More]
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