Search in the Age of AI
AI, digital advertising, paid search, search engine advertising
How Marketers are Pivoting with the Rise of LLM Search Large Language Models (LLMs) like ChatGPT or Microsoft Copilot provide a very… [Read More]
Audience Buying & Voice Tech Won’t Kill Keywords.
Google Search, keyword search, SEA, search engine advertising, search marketing, search trends
The death bells have been tolling for keyword search in certain marketing circles. Recent developments with audience buying and voice… [Read More]