People-based Marketing
People-based Marketing: An increased focus on profile marketing and the consumer journey is changing the way advertisers approach… [Read More]
Biometric Marketing
Neuromarketing research has been around since 1990 when it was developed by psychologists at Harvard. Yet advances in technology,… [Read More]
Digital Influencers
While Hollywood has always been synonymous with the stars, a new breed of celebrity has risen to power in a world far beyond… [Read More]