Unlocking Set-top Box Data
What is a set-top box? A set-top box (STB) is an information device that enables content from a cable or satellite signal to be… [Read More]
What’s next for magazines?
It’s no secret that the growth of the online content market constricted the traditional newsprint and magazine publishing industries… [Read More]
How does Political Marketing Influence Voters?
Over the past two decades, political polarization in the United States has grown considerably. In fact, Pew Research claims that… [Read More]
Unbundling Cable
Linear pay TV has received a lot of bad press this year in light of continuous streaming success stories for properties like Netflix,… [Read More]
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