Director of Strategic Partnerships & Integrated Marketing
Amanda Moloney is the Director of Strategic Partnerships & Integrated Marketing, leading our team of integrated marketing and promotions experts. From sponsorship consulting to activation, the promotions team builds strategic partnerships to elevate the consumer and brand experience. Prior to joining KSM in 2016, Amanda’s past client experience includes St. Jude Children’s Research Hospital, Live Nation, Joe’s Live, Chicagoland Speedway, Allstate, Jewel, Xfinity, American Licorice, Pirate’s Booty, Millercoors, Art Van Furniture, MasterCard, Chase and Illinois Lottery. Her key areas of expertise include Sponsorship Development, Property Consulting, Experiential Marketing, Mobile Tours, Product Sampling Tours, Live Events, Multi-platform integration, Cause Marketing & Corporate Social Responsibility, Building Integrated Solutions, Hospitality & Entertainment Experiences, Brand Ambassador Programs, Content Alignment, Product Integration, Rightsholder Negotiation, Relationship Marketing and Merchandising Programs. Amanda earned her Bachelor of Science in Management from the University of Phoenix.
- Favorite app: TouchTunes – easiest route to being a JukeBox hero!
- If I could, I would work remotely from… An all-inclusive beachside resort
- Media trend you’re tracking: Corporate Social Responsibility initiatives – using cause to drive engagement