Q4 2014 State of Media
Recapping the Hottest Topics in Media for Q4
Chicago-based media agency Kelly Scott Madison presents its Q4 2014 STATE OF MEDIA REPORT. This reworked version of KSM's popular annual media report recaps key topics from the fourth quarter of 2014.
As always, we strive to provide our readers with more frequent access to unique insights and opinions on the ever-changing media landscape. This Q4 recap offers the kind of marketing and advertising intelligence that will help you continue to grow your business in 2014, especially considering our special audio research focus we conducted alongside Persuadable Research Corporation. Articles are chock-full of valuable trends and statistics, with POVs on:
- Mobile Updates: Social, mCommerce, video and search are four key areas evolving quickly in the mobile world. Understand how by reading our landscape overview.
- The Future of TV: Provider models are shifting and rules are being broken. How will audiences and the industry react?
- Audio Habits of Commuters: KSM again teamed up with Persuadable Research Corporation, this time to uncover insights into commuters' audio habits in 2014.
- Mobile Payment Security: We take a look at some of the big questions surrounding a new wave of mobile payment options.