Q3 2014 State of Media
Recapping the Hottest Topics in Media for Q3
Chicago-based media agency Kelly Scott Madison presents its Q3 2014 STATE OF MEDIA REPORT. This reworked version of KSM's popular annual media report recaps key topics from the third quarter of 2014.
As always, we strive to provide our readers with more frequent access to unique insights and opinions on the ever-changing media landscape. This Q3 recap offers the kind of marketing and advertising intelligence that will help you continue to grow your business in 2014, especially considering our special holiday research focus we conducted alongside Persuadable Research Corporation. Articles are chock-full of valuable trends and statistics, with POVs on:
- Cross-platform: Learn about new measurement tactics and consumer habits as we analyze the landscape.
- News-media: Revenue models are shifting, and new metrics are emerging in the fight for outlets to overcome financial losses. Find out what this means for advertisers.
- Holiday Shopping Study: KSM and Persuadables' 2014 HSS uncovers insights into shoppers' plans for the upcoming holiday season.