Kelly Scott Madison

Promotions Daily 10

01/05/2012

KSM’s Promotions Department is dedicated to creating effective consumer engagement opportunities for clients via promotions and experiential venues, elevating the overall quality of KSM’s plans and buys.

Our job is to hone in on effective promotional strategies and tactics for clients both traditional and non-traditional.   Whether it is a simpler register-to-win contest or a 3-month guerilla campaign, each campaign no matter how big or small should follow some basic guidelines...

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