Kelly Scott Madison

Category Insights: Beauty



When the going gets tough, women turn to lipstick to make themselves feel better, right? Surprisingly not. Despite belief to the contrary, the beauty market is not recession proof. Like many product categories, the beauty industry and prestige brands specifically are impacted by the economy. Prestige beauty sales in the U.S. dropped 6% in 2009 vs. 2008, but early signs of a post-recession rebound offer reasons to hope...

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